“Radialpoint is a name company names plugin
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“Radialpoint is a name and brand that reflects our business today and the unique vision we have for managing and delivering future Internet services,” said Hamnett Hill, President & CEO of Radialpoint. “Zero-Knowledge was a name that served us well for many years, but no longer fits plugin the company or its products. As we continue to add leading broadband providers […], it is important that our name and plugin brand accurately plugin reflect what we do and the market leadership we have achieved in the managed Internet services industry.” The name change was approved by Zero-Knowledge’s board and shareholders in late February 2005. Radialpoint retained Idiom, a firm that specializes in naming, to assist its re-branding efforts. Pentagram developed the look and feel of Radialpoint’s name, logo and brand.
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