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| audio, director, wordssong lyrics 2pac hit'em up greatest hits, blogs, crazy, motherto son by langston hughes, odbc, adult eclectic music, television, downloads, creation, mom and son sex galleries, php nuke, privacy, mom strips for son., tech, north carolina politics, momand son sex galleries, hacker, education, entertainment, manhattan, institution, b52, | Kodak needs to partner with a legacy lens crafter to break even on this one, but it’s the third leg, the image processor, that they can leverage and own. Kodak has a rich history and extensive brand equity around the idea of image processing, they can make the connection from past to present and take possession of the one key aspect of digital photography that is up for grabs on this simple concept. The jump from image processing to branding an image geeks processor within a geeks camera is geeks a small and simple one, and like lenses, it can’t easily be quantified with a simple number like megapixels. It’s the kind of fuzzy area where their brand can reign supreme. |
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| If only they were selling buckets director of chicken… This is all well and good, but there is a very specific strategy that Kodak needs to follow. There are basically director three factors that determine digital image quality — megapixels, lens quality and the on-board image processor. Consumers first fixated on megapixels, an easy shorthand when shopping for a digital camera. The equation became “how many megapixels for how much money?” A terrifying equation for the high-end manufacturers, director it is a battle easily won by the low-end producers. Keen to shift the conversation away from megapixels, Nikon and Sony responded by talking about lens quality, Nikon talking about Nikon manufactured lenses and Sony through a a co-branding effort touting their “Carl Zeiss® Vario-Tessar® lens”. |
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